DuraPulp by Södra
Master thesis project, HDK, 2010
The material DuraPulp is a material innovation by the forest
company SÖDRA under its R&D company Södra Innovation.
Thanks to its abilities to biodegrade and recycle, it is an exiting
material for sustainable development in a variety of applications.
Rather than doing the expected product, I focused on inspiration
and demonstration of the properties of DuraPulp.
The result is a seedpod give-away. A gift that Södra gives away
to clients and guests to inspire and amaze at the abilities the
Inside the seedpod hides a seed and when the seedpod is planted
in soil, the seed grows and the material degrades.